What does a salon's digital client record contain?
The digital client record gathers in one place everything the stylist needs to know: contact, service history, colour formulas, allergies and before/after photos. Below you see which sections it contains and what GDPR requires for client data.
Short answer
- Contact details: name, phone, email and communication preferences.
- The history of services and the stylist who performed them, visit by visit.
- The colour formulas and products used, so you repeat them exactly next time.
- Allergies, sensitivities and notes, plus before/after photos.
- Signed consents and loyalty points, in line with GDPR.
The sections of a complete record
What a salon's digital client record contains
| Section | What it includes |
|---|---|
| Contact | Name, phone, email, communication preferences |
| Service history | Services performed, date, stylist, price |
| Formulas and products | Colour formulas, dyes and products used |
| Allergies and notes | Sensitivities, preferences, notes, before/after photos |
| Loyalty and consents | Loyalty points, vouchers, signed GDPR agreements |
What GDPR requires (in brief)
- Data on allergies and skin health are sensitive data and require clear consent.
- The client must explicitly opt in to receiving marketing SMS and emails.
- Access to records should be limited to the staff who need them.
- The client can request and delete their data, and records must be kept protected, with backups.
Common mistakes
- Keeping records on paper or in a notebook, with no single per-client history.
- Not recording the colour formula, then being unable to reproduce it on the next visit.
- Sending marketing without consent and not keeping the GDPR agreements attached to the record.
How 4beautify helps
- A single digital record per client, with history, colour formulas, allergies and photos in one place.
- GDPR consents attached to the record, so sensitive data stays protected.
- Loyalty points and the service and product history linked to each visit.